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In fact, in their most recent Singles in America survey, Match found that 72% of singles think "someone’s voice makes a person attractive." So if you can gauge that right off the bat, you’ll be able to save yourself a lot of trouble. Are they off-puttingly taken with themselves or too reserved for your taste?
It’s also a really good way to get a sense of how someone strings together their thoughts. It’s a lot to ask of a minute-long clip, but in the high stakes numbers game that is online dating, this is exactly the kind of sorting tool many people are hungry for.
Partly because there was no need to fix what wasn’t broken.Fans of food and dating now have a new short-form show to tune into on Snapchat.Vice, with launch partner Match.com, has created a weekly, 8-episode show featuring couples going on dates that were designed by Action Bronson himself.“We’ve been a Discover partner from day one, and launching this show is yet another way we are exploring new, creative formats together.”Vice’s decision to make another show featuring Bronson was based on his popularity across all of their other platforms.Additionally, Vice was excited to participate in this new format Snapchat is presenting to publishers and creators.“Our existing fans on Snapchat, and everywhere else for that matter, love Action Bronson,” said Proffer.
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They’ve dedicated somewhere between 20 and 30 percent of their development capacity to the project, which they’ll begin testing in a few markets this summer and will roll out nationally later this year.